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Design Odyssey Internship - Hyundai Catapult by Siddhesh Bhogale

Updated: Dec 20, 2020

Design Odyssey Internship's Goal is to nurture upcoming talent and share essential knowledge and skills to participants for their future endeavors in Automotive Design.

this years program has been hugely Successful and achieved results even with Virtual interactions. We really appreciate Countless efforts by all the Participants and Mentors for past Three Months. It has been fun filled Experience for all of us.


Here Participants have shared their project journey as they Experienced it.Starting With Hyundai India Design Studio Internship ,Mentors tried to Simulate Virtual Studio with seamless feedback loop & Environment by Creating Group of participants Working along side and competing for the best Results and sharing ideas & knowledge.

 

Feel The Feeling: "Hyundai Catapult"

Deep down, everyone possesses a pure desire for fun , speed . However, these desires are often constrained, forgotten as one gets trapped living in the ordinary. Following the initial brief of creating a fun driving experience and reliving the joy of driving through a compact, fun vehicle , The Hyundai Catapult was born.

Assigned Brief

Design an experience of fun commute,

Bring back the Joy of driving.

Be smart with small.


About the Project

Hyundai Catapult is a proposal to escape the ordinary and to relive the joy of driving with an enhanced driving twist . Following Hyundai’s core principle of Empathetic approach , the vehicle promises to truly Wake one’s instincts ! or as said encourage one to

“ Feel the feeling .” The Design features a blend of sensuality through line tensions and surface flow with sporty performance enhancing elements . The seamless vehicle volume is complimented with punchy graphics giving the vehicle a modern streamlined character . A remarkable Design expression being the representation of Hyundai symbol with line tensions forming the functionally quirky side profile of the vehicle .N specific Performance-enhancing elements , use of sporty textures, light weight materials and a specific streamlined helmet boosts aerodynamic capabilities and signifies the vehicle being inspired by the Passion of Performance N-line .


Innovating Driving Dynamics

The Catapult promises enhanced driving experience by means of Gyro stabilized cabin with a max Cabin roll tilt angle of 20 ° offering Cabin roll on induced centrifugal forces . Purely enhanced Driving experience with Automated weight balance synchronization similar to anti - roll mechanisms in sea boats . Pure driving joy !


Finally


I would like to express my Sincere Gratitude towards Mr. Pravin and Mr.Ajay for organizing and investing their valuable time towards this Virtual Internship Program . I appreciate their timely feedback, & undivided attention and motivation throughout the three month Internship. Also thankful to each (S-fighter) colleague for creating a cheerful learning environment through a virtual design studio. Going through these difficult times,

Thanks, and Regards - Siddhesh Bhogale


-Design Odyssey

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